ABSTRACT
Research leader:
Yoshihisa Inada(Director of Research & Director of the Center for Quantitative Economic Analysis, Asia Pacific Institute of Research/Professor Emeritus, Konan University)
Research outline:
Demand by inbound tourism in Kansai is recovering rapidly after the Covid-19 pandemic, and is expected to grow further before Expo 2025. In view of this, this project aims to contribute to the formulation of future tourism strategies by local governments, DMOs, and other actors, by analyzing current issues facing the tourism industry and exploring potential solutions. Our focus is quantitative analysis, and the creation of an index which can quantify and measure the brand power of tourism resources.
